Why we should worry about targeted marketing?

Kimmo Huosionmaa

One of the greatest problems with targeted commercials is, that the users of the Internet are profiled, and the psychological profile makes possible to make commercials, what is interesting by the user. Companies that are making those commercials are explaining the profiling, that the commercials are paid marketing and their customers want effectiveness for their money. Another way to say that is simply ask "would you rather watch commercials, what pleases you, than watch commercials, what are boring?".


The mean of marketing is increasing the sell,  what means that if people go to the toilet or fridge during the commercial, the commercial is made for nothing.  When we are talking about the social media software, what is collecting the information, we must first know, that if some program is free for private, but firms must pay for it is not mean, that the makers of that software are wanted to give that for the gift. When we want to make commercials for people, we want to delete companies from the surveillance lists.


We want those real users to look at the commercials, what is suitable for them. The hamburgers and other things are watched at the home and free time, but when the boss is in the work, that person sees the things, what are meant for working like CAD-solutions and other things. When the solution costs for companies, the marketers can separate the target groups, and target the commercials, that is meant for companies to screens of business parks. Companies are ideal customers. They buy more stuff than private persons and the workers are the good target for marketing because information suffuses in the working groups.


But the psychological profiling has one very dangerous dimension. That uncovers the hidden will to violent behavior. When the person, who sits in the jail and looks the videos, can the system collect the information about this person way to use media. And actually, the Internet is a media. If that collected information of those persons compares with the other Internet users, the system can collect the persons, who are willing to make the crimes.


Also, the military companies, what are hiding mercenaries can make psychological profiles about their workers, and then send the job offers for the potential mercenaries, who would not go to tell their families about this job offer. This would make that kind of profiling dangerous because criminals can also collect the information, what the criminal police looks from the net. And then just deny the jobs from the persons, who probably work for law enforcement. This kind of criminals could be the so-called inner circle share sellers, and other financial criminals, who have excellent firms, and who make very much money with that trading.

Thinking about cryptology and the people's position in the royal chessboard.

Cipher Wheel
(Picture 1)

Kimmo Huosionmaa

When we are talking about the cryptology, we must understand, that this science is made for service of the state. Many people think, that cryptologists are some kind of unnecessary people, who were just like some kind of Walsingham, who actually seemed unnecessary part of the state. Those people like parades and they are so sensitive, that I can’t ever think that they actually believe their ideas.


Many people think that the position of Walsingham was somehow weak, he was actually the messenger, and under the control of the man whose name was Rawlings. The military rank what Walsingham had was actually the general major, and he was in the same position, what Agricola had in Finland. So here I must mention that Walsingham was not the only cryptologist on the earth. Also, Pacius and many other people had were spent time, by looking for hidden messages from the royal letters.


In the royal chessboard are many buttons, like courier who were the lower rank officer than the towers, who are normally in the rank, what is straight below the king. The mission of the queen is also very important. She is a king's wife, and even if she doesn’t know anything about military work, the generals will give those operational commands to the troops. Sometimes the term “queen” means actually a Marschall. If that person had the authorization for command this person might be very powerful. But he was easy to arrest because the king always knew where that person was.  And the horseman is normally younger officer, who works straight under king’s personal supervision. That button just goes out and gives the royal letter to the generals.


 When we are talking about the ranks of those officers and compiling them with modern military ranks, the rank of the tower would be general lieutenant and the messenger would be general major. The tower is very far away from the King because distance gives support for using the power to those men, who are very powerful. But the mission of the messenger is very important. The reason why this man would be so-called “light officer", means that he would be easy to transfer another direction. But the mission of messenger is to make copies the royal letters and send them back to the majesty.


That makes sure, that nobody makes any changes in those letters. The messenger doesn’t ever get any information about the original letter, and his mission is to copy texts what he sees and send those text back to the king. This man ever knows why the message was sent, but the lower rank protects him against majesty’s anger. He would not meet royal person alone, and if somebody makes mistakes, will the guilty person find in the line of the towers, and this person was not meet the royal executioner for making the majesty ridiculous. But the difference between the light officer and heavy officer is clear. The heavy officer had a castle, and that makes his movements so slow, that he was not the danger for the king.

Picture 1 https://cartoon.aminoapps.com/page/blog/who-is-bill-cipher/wKjI_ouBbYKJWVvGMP7dEkevDPG8ppz